The LaTeX command for left quote (“) is `` (opening double quote).
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Write `` in normal text, outside math mode. It is part of core LaTeX, so no extra package is required.
Type `` in running text, outside math mode. With XeLaTeX or LuaLaTeX you can also type “ directly.
Open this example in the live preview: it renders as you type, with no compiler and no signup.
-----\textasciitilde\textasciicircum\textbackslash\textasteriskcentered\slash''\textcopyright\textregistered\texttrademark\pounds\texteuro\textyenText symbols in LaTeX: the full table or search all 350+ LaTeX symbols.
Use `` in normal text; it needs no extra package. For example, ``.
None: `` is built into LaTeX, so no extra package is required.